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Articles

Articles
Apex Sensor 4th of July Promo

Apex Sensor 4th of July Promo

You know what gets me fired up? When I can introduce you to someone who's not just offering a great product, but who's also committed to shaking up the dental industry for the better. That's exactly what happened when I sat down with Sean Birney from Masterlink for...

3 Key Pieces of Any Dental Marketing Puzzle

3 Key Pieces of Any Dental Marketing Puzzle

Marketing often overwhelms people. There are so many avenues to explore and they don’t know where to start. Suddenly, they hear this crazy idea from some flashy marketing firm and think that's what's going to get the new patients to sit in their chairs.  However, the...

Mastering Direct Mail with Aaron R. Boone

Mastering Direct Mail with Aaron R. Boone

I gotta confess that this week's guest on the Nifty Thrifty podcast has long had me living vicariously through him. Why? Well, he shares a professional football history with my all-time favorite NFL head coach, Bill Parcells.  Many of you have likely already guessed...